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Did You Know?

Endometrial cancer is the most common type of gynecologic cancer, but many people haven't heard of it–until they receive their diagnosis.

Endometrial cancer is a cancer of the womb that disproportionately affects Black women. In fact, Black women are nearly twice as likely to die from endometrial cancer than other women. And it can't usually be detected by a routine Pap smear, so knowing what to look for can be key to getting treated. Red Dab? Red Flag aims to make Black women aware that if they experience any unusual spotting or a red dab of blood, it could be a sign of endometrial cancer and to talk to their doctor, sooner.
Transcript

Frame 1:
Super:
DID YOU KNOW ABOUT THIS?

Frame 2:
VO: Black women have a 98% higher mortality after a diagnosis of endometrial cancer than white women in this country. That's nearly double.

Super: 98% Higher Mortality

Frame 3:
VO: My name is Kemi Doll, and I am a gynecologic oncologist, which means that I am a cancer specialist for what we call the “below the belt” cancers.

Super: Dr. Kemi Doll

Frame 4:

VO: I have been researching health inequities and specifically around Black women and endometrial cancer for about 10 years now.

Super: Endometrial Cancer

Frame 5:

VO: Endometrial cancer is the most common cancer you've NEVER heard of.

Frame 6:

VO: It's a cancer that is not picked up on Pap smear.

Frame 7:

VO: It's a cancer of the inner lining of the uterus or the womb.

Super: Uterus and image of uterus

Frame 8:

VO: It's four times more common than cervix cancer.

Super: 4X More Common

Frame 9:

VO: It's twice as common as ovarian cancer.

Super: 2X

Frame 10:

VO: But unfortunately, it's kind of lived under the radar.

Frame 11:

VO: One of the main symptoms is having new bleeding or spotting or a red dab after menopause.

Frame 12:

VO: The red DAB is definitely a red flag.

Super: RED DAB? RED FLAG

Frame 13:

VO: If you notice the red dab,

Super: RED DAB + ARROW

Frame 14:

VO: I want you to reach out to a healthcare provider to evaluate the source of that bleeding.

Super: TALK TO YOUR DOCTOR

Frame 15:

VO: The average age of diagnosis of an endometrial cancer is about 62. And there are sometimes younger folks diagnosed and sometimes older.

Frame 16:

VO: And what I want us all to know is that we have a role in making sure that those members of our community, are also healthy.

Frame 17:

VO: Those women, those are our moms. Those are our aunties. Those are our sisters. And so, you know, I think it's really important for you to ask that question.

Super: MOMS, AUNTIES, SISTERS

Frame 18:

VO: Have you heard about endometrial cancer? Have you heard about postmenopausal bleeding?

Frame 19:

VO: If that ever happens to you, mama, sister, auntie, just know I'm ready to take you to the doctor. I'm ready to get you checked out. I want to make sure that you stick around.

Frame 20:

Super: RED DAB? RED FLAG

#RedDabRedFlag RedDabRedFlag.com

Super: This is not intended to offer medical advice or replace conversations with your doctor. Please refer to your doctor with any questions.

This video has been funded by GSK.

Trademarks are property of their respective owners.

©2022 GSK or licensor.

DSTVID220002

September 2022

Produced in USA.

Frame 21:

SUPER: GSK logo in collaboration with NPHC logo + ecana logo

Share #RedDabRedFlag and visit RedDabRedFlag.com

SUPER: This is not intended to offer medical advice or replace conversations with your doctor. Please refer to your doctor with any questions.

 

This video has been funded by GSK.

Trademarks are property of their respective owners.

©2022 GSK or licensor.

DSTVID220002

September 2022

Produced in USA.

Watch Dr Doll’s Message to Black Women

Watch Dr Doll break down what endometrial cancer is and what we can do to help spread the word among Black women and educate them about potential signs like unusual bleeding or spotting (“the red dab”) sooner.

Transcript

Frame 1

SUPER: DID YOU KNOW ABOUT THIS?

 

Frame 2

VO: It bothers me to know that endometrial cancer…

SUPER: ENDOMETRIAL CANCER

SUPER: Individual was compensated for their appearance.

 

Frame 3
VO: …affects Black women two times more than other women.

SUPER: BLACK WOMEN ARE 2X MORE LIKELY TO DIE

SUPER: Individual was compensated for their appearance.

 

Frame 4

VO: It upsets me, because we don’t know the signs, the symptoms.

SUPER: SIGNS AND SYMPTOMS

 

Frame 5

VO: If you see a dab of blood that you know shouldn’t be there…

SUPER: RED DAB? RED FLAG LOCKUP

 

Frame 6
VO: …go to your doctor. Ask them about it.

SUPER: TALK TO YOUR DOCTOR

 

Frame 7
VO: My name is Shawn S. Smith. I am 59 years old.

SUPER: SHAWN S. SMITH

 

Frame 8
VO: I heard about ovarian cancer. I heard about cervical cancer, but I didn’t know anything about endometrial cancer until I was diagnosed. Almost as if like, “Ooo, you could get that there?”

SUPER: ENDOMETRIAL CANCER


Frame 9

VO: I did think that getting an annual Pap smear would cover all gynecological cancers. Of course, now I know it doesn’t.

SUPER: PAP SMEAR DOESN’T SCREEN FOR ENDOMETRIAL CANCER

 

Frame 10
VO: We don’t talk about stuff like that. We need to start though.

 

Frame 11
VO: Let’s get on social media and get the word out that there are more Black women dying from this disease.

SUPER: SHARE ON SOCIAL MEDIA

 

Frame 12

VO: Something that if we catch early enough, doesn’t have to become a death sentence.

SUPER: ENDOMETRIAL CANCER

 

Frame 13
VO: Talk to your mamas. Talk to your aunties. Talk to your sisters.

SUPER: MAMAS AUNTIES SISTERS

Frame 14
VO: I don’t want another Black woman to die from this because we didn’t look at it. We didn’t talk about it.

SUPER: I DON’T WANT ANOTHER BLACK WOMAN TO DIE FROM THIS

Frame 15
VO: Just knowing that my story has made a difference, makes everything that I’ve gone through worth it. Worth it.

 

Frame 16

Super: RED DAB? RED FLAG

#RedDabRedFlag RedDabRedFlag.com

Super: This is not intended to offer medical advice or replace conversations with your doctor. Please refer to your doctor with any questions.

 

This video has been funded by GSK.

Trademarks are property of their respective owners.

©2022 GSK or licensor.

DSTVID220003

September 2022

Produced in USA.

 

Frame 17
SUPER: GSK logo in collaboration with NPHC logo + ecana logo

Share #RedDabRedFlag and visit RedDabRedFlag.com

SUPER: This is not intended to offer medical advice or replace conversations with your doctor. Please refer to your doctor with any questions.

 

This video has been funded by GSK.

Trademarks are property of their respective owners.

©2022 GSK or licensor.

DSTVID220003

September 2022

Produced in USA.

Watch Shawn’s Powerful Patient Story

Shawn Smith, a patient with endometrial cancer, doesn't want another Black woman to die from it because we didn't talk about it. Watch her story on why we all need to start talking about and recognizing symptoms like “the red dab.”

Take Action Now: Download the Guide

Learn about important endometrial cancer facts, ways to start the conversation, and questions to ask your doctor by downloading the Take Action Discussion Guide.

Download Now

Dr. Doll recommends these additional resources:

 

In collaboration with

This campaign has been funded by GSK. Trademarks are property of their respective owners. ©2022 GSK or licensor. September 2022. Produced in USA.

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