Commercial strategy

The Global Commercial Strategy Group shapes the development of our products. This means providing strategic direction-and a global perspective-at each step of the R&D process. It means leading cross-functional teams for different therapeutic areas. As we develop experimental compounds into new drugs, this group helps guide the development pipeline to ensure that all departments and teams are aligned in a common strategy.

After a product is released to the marketplace, this group's expertise in communication, analysis, and pricing helps direct changes throughout the product's lifecycle.